http://www.discovertheforest.org/
Obviously, these commercials are not targeted towards any of the children of the members of this forum.
Quote:
This PSA campaign aims to inspire tweens (aged 8-12) and their parents to re-connect with nature, experiencing it first-hand. The campaign brings to life the joy and excitement kids have when they discover the wonders of nature, helping create interest in their environment and a lifelong relationship with it.
Nature gives teens the ability to explore, use their imagination, discover new animals and plants, and engage in adventurous play. Being in nature frees them from their crazy, scheduled days and offers the ability to get lost in something totally unmanaged, unexpected and utterly surprising. Nature instills a peace and calmness that they can’t experience in their daily lives, and the more they discover the natural world around them, the more they will feel connected to the world and better understand their relationship to it.
Too gross? Or just right?
“If you want to forget all your other troubles, wear too tight shoes.” - Unknown
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“If you want to forget all your other troubles, wear too tight shoes.” - Unknown
The ad seems fun, can't comment on how effective it will be.
On the other hand I have some doubts about the associated website. For example, it might have been better to include fewer places, but describe them in more detail.
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